Plekk is an innovative Dutch dating app. Plekk connects singles who visit the same places through a unique check-in feature. Because where you go says something about who you are. And therefore, also about who is compatible with you. In this way, Plekk aims to match singles who truly have something in common. Plekk is especially suitable for singles who are genuinely looking for someone. Truman has assisted Plekk with its brand positioning within the market of dating sites and apps. After a sharp positioning, Truman developed a new logo/app icon, tagline, a street activation, and a content format for a dating show: 'Plekk's Double Blind Dating Show'.